Fresh Coast helps promote “Annabelle” to Chicago Spanish Language media.
Fresh Coast’s involvement in promoting the film took place back in late September, but we decided to hold the posting and make it our Halloween Blog.
Our client, the ARENAS Entertainment Group with offices in LA, Miami, Mexico, and Spain (www.arenasgroup.com) specializes in marketing entertainment products to U.S. Latino audiences. The press event, held at the fittingly spooky looking nightclub Castle Chicago, featured one of the film’s stars Tony Amendola, LA-based Psychic Reader Salvador Gata, and one very creepy-looking doll housed in a glass case.
Our job was to film interviews for Chicago Spanish language media outlets, and hand-off the footage to the various reporters attending. To liven things up a bit, Salvador Gata offered “Psychic Cleanses” to anyone feeling the need for a little on-the-spot Exorcism due to the close proximity of the evil looking Annabelle doll. After witnessing the ritual, which involved spitting and raw eggs, our crew decided to pass.